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Everything Nice Group
Role
Event Producer + Brand Strategy
Location
Washington D.C.
Brooklyn, NY
Los Angeles, CA
Oakland, CA
Seattle, WA
Everything Nice creates dynamic, high-quality experiences that are culturally relevant - offering guests an opportunity to discover new sounds and global music trends.
Our main challenge? Scaling — both in terms of production and overall brand growth. I immediately identified key areas for collaboration, focusing on partnerships with DJs and venues both locally and nationwide. Our strategy centered on increasing engagement across multiple platforms while curating unique, differentiated experiences for attendees—ensuring that each event offered something fresh, memorable, and aligned with the evolving brand vision.
